Digital Marketing

Types of entrepreneurs

Now that you know the types of ventures, we are going to give way to the types of entrepreneurs that, obviously, come from the type of business that you want to start.  See what are the characteristics of each of them. Then you will decide which one you want to become.

1. Innovative entrepreneur

They are very creative people who frequently come up with new ideas and inventions. But not only that. They are able to take those ideas and turn them into business opportunities. Most of the time, their goal is to improve people’s lives. And they are usually motivated and passionate people, willing to make their products stand out in the market . 

These are some of the main characteristics of the innovative entrepreneur:

  • They are people who ask and question everything and do not settle easily.
  • They see beyond the superficial or the obvious.
  • They never tire of testing their ideas, correcting them, and testing them again.

Keep in mind that being an entrepreneur does not always mean being innovative. Many businesses start out as a copy of another and there, definitely, there is no innovation, but there is entrepreneurship. A strong example of innovative entrepreneurs are Steve Jobs and Bill Gates , who knew how to take technology to another level and satisfy the needs of users in highly creative and effective ways.

2. Copycat Entrepreneur

Copycat entrepreneurs use the business or project ideas of others as inspiration and as a basis to improve them and create a profitable and superior business. They are people who think of new ideas, but from the indirect copy to others. They tend to have confidence in themselves and a lot of determination, because they know how to detect the mistakes of the pioneers so as not to repeat themselves and do their own business.

Characteristics of copycat entrepreneurs include:

  • They copy, analyze and improve businesses or business ideas that are already on the market.
  • His inspiration comes from ventures that are already proven.
  • They are people with self-confidence and determination.
  • They learn from the mistakes of others.
  • They like to play it safe.
  • They tend to specialize in a single niche.

Here an example would be Mark Zuckerberg , creator of Facebook, who took as a basis a university project to build this social network. But, obviously, with improvements and constant updates.

3. Visionary entrepreneur

These people are so determined that they are capable of turning their vision into a business, but always with their feet on the ground and from a highly realistic and achievable perspective. These are people who have the ability to detect opportunities and do not hesitate to take them, develop them and put them into action, since they know full well that the ideas must materialize. 

What characterizes a visionary entrepreneur is:

  • Able to imagine products or services that may be a trend in the future.
  • They have the ability to spot important opportunities that gain strength over time.
  • They know how to work to bring their projects from imagination to reality.
  • They are enthusiastic and very creative.
  • They are not afraid of constructive criticism.

Do you know who is an investor entrepreneur? Elon Musk , CEO of SpaceX and Tesla Motors, who has revolutionized industries through his approach to always challenging the status quo. He knew how to save two companies on the verge of bankruptcy thanks to his vision and his intelligence to act. 

4. Investor entrepreneur

Investor entrepreneurs are those who invest an estimated capital in a project or business to obtain much greater profits or economic benefits. All the businesses of an investor entrepreneur will depend on the monetary contribution they can make to restore it or start it from scratch, and obtain better benefits in the short or long term. 

The characteristics of investor entrepreneurs are the following:

  • They have the ability to generate income in the short term.
  • They are ambitious, but they know what to invest in and what not to invest in.
  • They usually plan their strategies very well so as not to go bankrupt due to a bad decision.
  • They always prefer to diversify their funds.

Two figures that fall into this profile are:

Jorge González , investment partner of the ON Ventures fund, where he allocated more than 10 million pesos to create the Parkimovil mobile app. 

Eric Pérez-Grovas , who  was in charge of the operations of Mercado Libre de México for many years and then decided to invest more than 8 million pesos to form the companies Konfío and Conekta.

5. Opportunistic entrepreneur

An opportunistic entrepreneur is one who is constantly looking for business opportunities and is always alert to all the possibilities that are within his reach. Many times these people do not undertake because they need to, but because the opportunity is presented to them and they take it and develop it. 

Opportunistic Entrepreneurs:

  • They have the ability to find not one, but many solutions to a problem.
  • They observe and analyze everything very well before starting a project.
  • They do not depend on anyone; if an opportunity arises, they take it and develop it even if they are alone.
  • They are very agile because they know that opportunities often only come once and they must take advantage of them.

Some examples of entrepreneurial opportunities are:

Larry Page & Sergey Brin , who saw an opportunity to improve web search results through links and decided to create one of the most important search engines: Google.

Howar Schultz turned the action of drinking a cup of coffee into a whole experience through Starbucks, making the chain one of the most valued in the world.

6. Incubator entrepreneur

The incubator entrepreneur is capable of providing the necessary support to develop a project or design it to achieve positive results in the short and medium term.  Likewise, he has the ability to motivate other people so that they also meet the goals set and achieve good decision-making that leads a project to a successful conclusion. It is called an incubator entrepreneur as a reference to the gestation process that ideas also go through: from the moment you plan them until you execute and monitor them.

An incubator entrepreneur has the following characteristics:

  • They are firm and stick with their ideas until they come to fruition.
  • They are very passionate and give themselves to their projects and ideas unconditionally.
  • They have the ability to create tactics and strategies to achieve sure success.
  • They tend to motivate the people around them.
  • His projects are usually short-term (maximum 12 or 18 months).

An example of companies that have incubator entrepreneurs is Wayra Hispam , which invests in mature and technological startups to help them develop their full potential to provide solutions to millions of telephone customers. 

7. Acquisitive Entrepreneur

The acquisitive entrepreneur remains in constant innovation, which allows him to grow and improve each of the projects that he has started or wants to start.  They are people who are always concerned about improving their projects because they want to achieve more and better results and that their businesses are maintained despite the changes and the strong competition they face. 

Acquisitive  entrepreneurs fall into two types 

New Acquisitive Entrepreneurs

They are just starting out in the world of entrepreneurship and seek to sell an idealization of their business idea through differentiation. Generally, they are young people who are passionate about learning and applying their knowledge.

Experienced Acquisitive Entrepreneurs

They are people who are already established, with experience and who are constantly looking for innovation and improvement to continue growing their projects and not falling behind with trends.

What characterizes this type of entrepreneurs is that:

  • They learn very fast.
  • They are very selective when using their resources and implementing strategies.
  • They are open-minded and very creative people.

An example of an acquisitive entrepreneur is Jack Ma , who started doing business with Chinese businessmen to make their web pages for them (Alibaba), which is currently one of the largest e-commerce platforms in that country, despite the fact that it started as a directory of companies.

8. Administrative entrepreneur

Administrative entrepreneurs are able to detect opportunities, analyze them and project a business plan to start them up and create companies with them. Generally, they are people who like research and through it they manage to shape their ideas and improve them until they become extremely valuable and great opportunities.  The characteristics of administrative entrepreneurs are the following:

  • They are excellent with finances; They know how to moderate the income and expenses to have a control that allows the operation of everything.
  • Exercise leadership strategically and very intelligently.
  • They tend to encourage the people who work with them to move forward and grow.
  • They have the ability to see any failure as learning.
  • They tend to take risks.

Some administrative entrepreneurs are:

Ray Kroc , who partnered with Richard and Maurice McDonald, responsible for the expansion of McDonald’s, achieving profit enhancements for the company through leasing of restaurant land. Jeff Bezos , whose biggest project is nothing more and nothing less than Amazon, the largest  e -commerce in the world.

9. Efficient entrepreneur

Efficient entrepreneurs have the ability to carry out their business idea with the least amount of resources (financial and time). They focus on looking for opportunities, determining deadlines and are good at prioritizing tasks. 

Among the main characteristics of efficient entrepreneurs are the following:

  • They are jealous of their time and are good at managing it.
  • They are able to delegate functions to focus on what will take their business to the next level.
  • They are proactive.
  • They have great planning skills.
  • They take great care of their health.

Here come many figures who have managed to mediate very well what has been invested with what has been done and what has been obtained, such as Bill Gates , John Mackey and Warren Buffet . 

10. Entrepreneurial strategist

They are people with great creative and tactical thinking who depend on their intellect to find solutions to adversity. One of the most important characteristics of strategic entrepreneurs is that they have above average emotional stability.

Strategic entrepreneurs have some characteristics such as:

  • They are very intuitive people with the ability to easily detect opportunities.
  • One of its banners is discipline and organization.
  • They can anticipate some scenarios and plan solutions.
  • They are very good at mediating and getting what they are looking for through their projects.

An example of this type of entrepreneur is Oprah Winfrey , who is famous for The Oprah Winfrey Show, the most watched talk show in the history of television. 

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