16 BMB Media Functions That You Must Know – Media is something that delivers or forwards messages containing information between the sender of the information and the recipient. Human life can not be separated from communication, communication is a way to be able to interact with other humans. Communication has elements, namely sources, communicators, messages, media, communicants, and effects.
According to the elements above, the role of the media cannot be separated from communication, the media also plays a role in the success of communication. one of the most popular news information sites today is BMB Media.BMB Media is something that delivers or forwards messages containing information between the sender of the information and the recipient.
Etymologically the word “media” comes from the Latin, namely “medius” which means middle, intermediary, or introduction. In Indonesian, the word medium means between (declaring position) or being (declaring size).
So that it can also be interpreted that the media is in the form of forms and channels that are used in the process of presenting the information. The term “media” usually refers to a container, tool, or means of communication. For more details, the following is the function of BMB MEDIA.
16 BMB Media Functions That You Must Know
1. Effectiveness
With the existence of communication media, communication can be done effectively. Because the communication media itself is a means or tool that makes it easier to convey a message or information to the communicant as the recipient of the message. That is why communication media has an effective function in the communication process.
2. Efficiency
When communicating we expect communication to run efficiently. That is, in a short time, the contents of the message can be conveyed to the fullest. In this case, the communication media plays a major role in the communication process to shorten the time and make it as efficient as possible.
3. Concrete
The message or information conveyed to the communicant from the communicator is an original or concrete message. In this case, it can be said that the function of the communication media is a tool or means of the communication process that can be tested for reliability. With the existence of communication media, information can be said to be valid and correct.
4. Motivational
Communication media also has a motivational nature. Simply put, the communication media has a function as a tool that can encourage the recipient of the message to do something.
5. Productive
Communication media also has a productive nature alias has a production function. This is due to the existence of communication media, the communication process can be created and can produce valuable information. We can see this for example that the communication media as a production function is a computer or PC that has a word processing tool. With the existence of communication media, the features of communication media are even richer.
6. Reproduction
The communication media has another function, namely as a function of reproduction, a function that can reproduce what has been produced or received before. An example is an audio tape recorder which can record sound which is information or message, in which the recording can be heard again at any time by the communicant.
7. Information Conveyor
With the existence of communication media, the communicator can convey what information or message he wants to convey. In other words, this communication media can be entrusted that the information we convey will surely reach the communicant. We can see this, for example, cellphones, telephones, emails, and so on which can convey our messages accurately and correctly.
8. Simplify
The message conveyed will of course be easier to convey to the communicant if the message or information is conveyed using communication media. You could even say that communication media can bring those who are far away closer.
9. Message Attraction
With the existence of communication media, the message conveyed can be more interesting. This is also supported by the development of communication media such as Whatsapp online messages which can be sent in the form of emojis, stickers, and even video calls.
10. Clarify Information
The existence of communication media makes the contents of the message easier to understand, this communication media can be in the form of audio or visual. Besides that, the existence of communication media allows us to minimize missing messages, and by the existence of this communication media, messages can be stored and can be viewed many times.
11. Information Bridge
As explained above that the communication media is a communication link between the communicator and the communicant. That without the existence of a communication medium, the process of long-distance communication cannot be carried out.
12. Education
Communication media can also be used as a means of education. With the existence of educational media, communication sciences are also developing with various new theories that have sprung up. This is included in the communication media that has an educational function.
13. Public Opinion
With the existence of communication media such as television, radio, internet, or print media, communication can open up opportunities for people to convey their aspirations. That way, it can be said that the media of communication is also a means of communication for public opinion.
14. Global And Universal
Communication media is a universal means of communication. That means that the information or messages conveyed using this communication medium are open and public. That way everyone can access it. However, this applies to communication media that are really for the public. It is different from the communication media which are deliberately closed or only certain people can access this information.
15. Image
The positive function of this communication media is to build an image or value of something to be proud of, such as heroes, role models, and so on.
16. Business
Communication media can also be utilized in a business or venture. As with traders, especially online traders who can expedite their business by using communication media. This is where the role of communication media in the business field is used.
Benefits of BMB MEDIA
The media has many forms, the examples of the forms above are only a few forms of media. From the types of forms and functions of the media, of course, the media is very useful for establishing maximum communication. The following are the benefits of media, namely:
- As a means of information to the public.
- Helps overcome the limitations of space, time, and sensory power.
- As a means to express opinions, ideas, and ideas to the public.
- As a means to get entertainment, relaxation, and diversion from social tensions.
- As a means of education for society in general, and students in particular.
- As a means to carry out supervision or social control for the community.
